Clik here to view.
The Facts About Salesforce.com (part 1)
“Imitation is the sincerest form of flattery,” said Charles Caleb Colton in 1820. So we’re delighted to see that Salesforce.com is copying our Mobile, Social and Open messages to give some substance...
View ArticleClik here to view.
The Facts About Salesforce.com (part 2)
The Oracle of San Francisco has spoken. The Cloud is Passé. The Cloud is Dead. All hail to the Oracle. Or maybe Marc Benioff is so eager to move away from the cloud and on to the next hot thing...
View ArticleClik here to view.
10 Questions about Salesforce that Dreamforce Answered – More or Less
This week’s Dreamforce event saw a lot of announcements – everything from an on-premise storage option for critical data to a development tool to allow customizations for Salesforce.com applications to...
View ArticleClik here to view.
The Role of the Sugar Community Manager
First off, let me introduce myself. My name is John Mertic and I have been newly minted as the Community Manager (or as known in community management circles, Chief Cat Herder). I come to this from the...
View ArticleClik here to view.
A View of the Customer in the Cloud
By Andy Monshaw, General Manager, IBM Midmarket Customer is king. Seems like a simple premise, but for most businesses, managing customer relationships is a means to an end – a way to reduce costs...
View ArticleClik here to view.
The Facts About Salesforce.com (part 3)
For those of you who follow the CRM space, last week provided for some real drama. Here’s a quick recap courtesy of TechCrunch Oct 4: Larry Ellison Cancels Marc Benioff’s Keynote at Oracle’s OpenWorld...
View ArticleClik here to view.
It’s All About Choice, The Customer’s Choice
When I read GigaOM’s Mike Jones’s great contribution to the growing discussions on the future of SaaS, one thought kept going through my mind. Who’s taking the customer side in this discussion? So far...
View ArticleClik here to view.
SugarCRM Wins Cloud CRM Comparison
Great news for SugarCRM from Down Under. iTnews, Australia’s leading source of enterprise IT and telecoms news, just published ‘Which Clouds Play Nice‘, a 44-page technical study of the integration and...
View ArticleClik here to view.
The Sapient Salesman: A Mexican Memoir
Editor’s Note: The Sapient Salesman began as a series of internally-focused sales coaching pieces written by SugarCRM team member Erin Fetsko. While initially focused on “selling Sugar,” Erin’s advice...
View ArticleClik here to view.
CRM Madness – The Power of the Sugar Community
2 weeks ago I came across a tweet promoting the CRM Madness competition. A fun spoof on the annual NCAA March Madness basketball competition. Capterra, online destination for business software...
View Article
